Fore Court Participates in “Lost It At The Club” Competition
Fore Court, a fitness and racquet club located at 44 Cray Street in Cumberland, announced it will be hosting the “I Lost It At the Club!” promotion, modeled after the successful television series in which individuals have been challenged to lose weight. “I Lost It At The Club!” is an eight-week program to help current and prospective club members fulfill their New Year’s resolutions to lose weight and get in shape.
Teams of five, randomly selected, will compete to see who can achieve the greatest weight loss. The winning team will receive a series of health related gift certificates and prizes. “I Lost It At the Club!” is designed to be a fun and collaborative weight loss initiative focused on healthy living. It is the first of a number of consumer-focused health initiatives designed to offer the support people need to reshape the way they live and move.
“Behavior change is a long-term process that needs constant positive support and motivation. That’s where our club can help, by providing professionals who are eager and ready to provide the support that people need to become and remain, physically active,” says David Morin, president of Fore Court.
While millions of Americans ring in the new year vowing to take better care of themselves, Fore Court is resolved to step up its support so more people in the community achieve their long-term health goals. Last year, “I Lost It At the Club!” which was developed by the International Health Racquet and Sports Club Association (IHRSA), helped more than 11,000 club members lose almost 20 tons, or more than 39,300 pounds, of excess weight.
More Americans join health clubs as they ring in the New Year than at any other time of year. In fact, IHRSA estimates that 65 million Americans will visit a health club in 2007, and one million Americans will join health clubs in the month of January alone. Many of those joining will do so because they recognize the supportive community environment that health clubs provide. In fact, as many as 67 percent of adult club members say they joined because they feel they need the motivation and support that a health club gives.